Essentials

Essentials from ayen

ayen embodies the fashion approach "all you ever need". The vision is to design timeless, high-quality and modern wardrobe essentials that enrich one's wardrobe every day and are made to last. To achieve this, we follow a design approach where sustainable fabrics like organic cotton or Ecovero™ viscose meet a timeless color range and classic silhouettes. Combined with modern details and special accents, we create pieces that stand out because they don't, and that you can integrate harmoniously into your everyday wardrobe. 

With all collection pieces from ayen, but especially with our Essentials, we put great emphasis on the fact that you can wear them with really everything. ayen Collections can be perfectly combined with each other, but the essentials also fit your existing closet, so you can enjoy them every day. In our "Essentials" category in the online store you will find our high-quality basics and classics at a glance: Tops, longsleeves, T-shirts, sweaters and much more. Seasonally we add new essentials and launch our bestsellers in new colors. Our philosophy "all you ever need" is the focus of every design.

Capsule Wardrobe - Wardrobe Essentials by ayen

Essentials are for us the base for a sustainable and modern wardrobe for women, whose concept also includes Capsule Wardrobe is called. This includes classics such as tops, longsleeves, T-shirts and sweaters. The Capsule Wardrobe is complemented with Blazerspants, cardigans and blouses. Must-haves for your Capsule Wardrobe you will find at ayen: Qualitative collections that can be perfectly styled with each other. All our ayen pieces are made for you in Europe, in manufactories that we personally visit regularly to ensure fair production and high quality manufacturing. With a lot of love, our ayen Essentials are created in Portugal, partly by hand - designed in Germany. You can see and feel that.

Perfect essentials for every season

Our selection of high-quality essentials will accompany you all year round: wear our longsleeves made from soft materials as a basic with jeans, as a warming companion under a jumper in winter or style them in spring and summer with skirt or shorts. Our best-selling knitted crew-neck T-shirts in black, navy, off-white and beige have the perfect casual cut with a side slit for that certain something to create stylish everyday looks. And our turtleneck essentials in timeless shades also belong in every wardrobe as they are the perfect basic and are comfortable to wear. The turtleneck jumper can be worn classically with jeans or a blazer - it becomes an eye-catcher under a slip dress, for example. Just as versatile are our pullover essentials, which have a clean and modern cut. An evergreen that will give pleasure for many years and can be used again and again - for example, casually with wide palazzo trousers, over a shirt blouse or as a perfect match with a midi skirt.

Timeless essentials for you

Whether you're new to the concept of capsule wardrobe or you've been a conscious consumer and timeless favorite for years, you can always start building your personal capsule wardrobe or add to your existing pieces with our ayen essentials. We recommend our tops, tees, long-sleeved shirts and sweaters for women for this purpose, as we designed them to fit every style and need. Find your new timeless favorites and essentials now in the online store at ayen !

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